KingBee Media

SOCIAL MEDIA MARKETING CAMPAIGN: "SĂN TÌM CHIẾN BINH LÀM THÊM"

Service
- Social Media Marketing

Challenge: To launch a project bidding platform with a social media marketing campaign to attract traffic and increase community members of professional freelancers by 150%

Solution: To do social media marketing for "Săn tìm Chiến binh làm thêm" Online Contest to draw traffic to Vieclamthem.pro for members to experience the service and to honor the best professional freelancers

Duration: June 28 to August 29, 2012

 

Landing page for this social media marketing campaign

Landing page for this social media marketing campaign

Campaign results:
• 3815/3000 CVs (127% KPI)

• 90,301/90,000 visits (103% KPI)

• 34% of honored freelancers - “Chiến binh làm thêm”

 

Results of “San tim Chien binh lam them” social media marketing campaign

Results of “San tim Chien binh lam them” social media marketing campaign

Communication:

1. Viral on 25 forums, 25 Facebook Fan Pages, 15 LinkedIn groups, 10 other social media

 

Some screen shots of this social media marketing campaign

Some screen shots of this social media marketing campaign

2. Email campaign:

140.000 emails

Results of email campaign for “San tim Chien binh lam them”

Results of email campaign for “San tim Chien binh lam them”

KingBee Digital Campaigns