KingBee Media

Social Media Marketing – Campaign “Successful with Design Career in 21th Century”

- Social Media Marketing

Challenges: To build brand awareness of FMDS omong students and young professionals creative industries in Viet Nam
Solutions: an online social media marketing campaign about “Design Career” ended with an offline event.


The social media campaign chart


Results of social media marketing:
Seeding on 14 forums for 10 days
11,000 views (50% from
50,000 emails to members
310 registered


Social media marketing – forum seeding


Display banners on social media


Email template sent to social media members


Results of Event and PR:
Participants: 208 pax (90% of target group)
6 printed PR articles + commercials ads
3 PR articles online


Online PR


Print PR


Commercial Ad


Offline Event